10 Freelance Writing Tips to Help You Get Clients

Eileen Ystheim
5 min readMay 25, 2022

Land your next freelance writing job with these tips

@eddie_rios via Twenty20

Are you a freelance writer struggling to get clients and land projects? You’re not alone. Many writers find it challenging to get their foot in the door when it comes to finding new clients.

Here I’ll share 10 tips that will help you stand out from the competition and increase your chances of landing more writing gigs!

Tip #01: Highlight your unique skills and experience

What sets you apart from other freelance writers? What makes you the best person for the job? Be sure to communicate these things when reaching out to potential clients. You’ll be more likely to land freelance writing clients if you show them that you have the necessary skills and experience.

Don’t be afraid to get into details here. Simply writing “I’ve written about dogs for five years” isn’t going to cut it. What stories can you share from your writing career? Or, if you’re just getting started, what real-life doggo stories can you pull in that’ll position you as the real-deal, writing-savvy floof lover?

Tip #02: Don’t be afraid to negotiate your rates

Many freelance writers are scared to negotiate their rates, but charging too low can actually make clients suspicious about the quality of your work. And if a client is trying to lowball you, don’t be afraid to stand your ground and negotiate a fair rate for both parties.

Many clients are willing to pay more than they initially offer, but you have to be willing to negotiate. If you’re not comfortable negotiating your rates, try reaching out to clients who have already established rates that are in line with what you’re looking for.

Chances are if they’re willing to pay someone else that much, they’ll be willing to pay you the same amount (or more).

Tip #03: Be responsive when communicating with potential clients

If a potential freelance writing client reaches out to you, be sure to respond promptly. This shows them that you’re interested in the opportunity and willing to put in the work.

Eileen Ystheim

Journalist gone freelance. Wrote my way to 100k. Helping others do the same with books & courses. Neurodivergent. Crazy cat lady. Fueled by coffee & creativity